[INTERVIEW] VAIV Company bets big on ‘profiling AI’ for global expansion

VAIV Company will make full use of “profiling artificial intelligence” (AI) as its next growth engine to drive global expansion and a major earnings rebound, its CEO Kim Kyeong-seo said during a recent interview. Profiling AI helps users to rapidly access summarized data of influencers or experts with specialty in a certain area. The technology is particularly useful for sorting out information about many people in a short period of time. The CEO of the AI analytics firm, listed on the tech-heavy Kosdaq, said the company has found a major business opportunity in the convergence of profiling AI and the global beauty industry. VAIV Company recently launched WHOTAG — an AI-driven beauty influencer search platform — targeting the rapid growth of the global beauty market and its relevant services. The company is betting big on the service amid the ever-toughening landscape of the global AI industry. Kim said any AI firms that stick to conventional services focusing on large language models (LLMs) can no longer survive. “Any AI or big data firms that offer traditional LLM services can